Proactive Outreach
Embrace a proactive approach to customer service through the power of messaging.

What can you do with 8x8 Proactive Outreach?
Proactively engage customers
Guarantee continuous customer awareness, engagement and satisfaction through one-to-many outbound and inbound messaging solutions.
Provide personalized experiences at scale
Boost customer engagement with relevant and highly personalized interactions across SMS and WhatsApp.
Simplify the customer journey
Provide a consistent end-to-end customer journey with context and valuable insights at each step.
Maximize conversions and revenue
Drive conversions and revenue through channels with 98% open rates and 45% response rates.
Benefits of SMS & WhatsApp
98%
SMS open rates vs 20% with email
45%
SMS response rates vs 6% with email
12
Number of minutes between people in the UK checking their phone
96%
of marketers report using SMS helped drive revenue
Digital messaging solutions for all business use cases
Notify
One-to-many outbound messaging
Enable your call center agents and other departments to send mass messaging notifications and campaigns.
Interact
One-to many & two-way messaging
Add inbound capabilities to your notifications and campaigns that are routed directly to your contact center agents or bots.
Alert
Time sensitive messaging alerts
Send quick alerts for urgent and emergency situations.
Notify customers on channels with 98% open rates.
Create compelling one-to-many outbound messaging campaigns via SMS and WhatsApp. Easily customize content to ensure it not only stands out but also effectively drives engagement.
- Send personalized offers and sales promotions
- Share product updates and announcements
- Keep customers informed with notifications, reminders and updates

Interact with customers at each step of their journey with seamless, two-way interactions.
Bridge the gaps between internal teams for more effective communication. Offer two-way omnichannel customer experiences, ensuring customers can reach you on their preferred channels.
- Route opportunities from marketing campaigns directly to sales
- Provide additional channels for customer support
- Real-time feedback

Alert dedicated groups on time sensitive updates.
Enable quick and easy mass updates for communication that is time sensitive. Utilize pre-built templates and imported contact lists for a rapid and efficient dispatch.
- Send severe weather alerts
- Share unexpected facility closures
- Update on impacting maintenance issues

Streamline communications with 8x8's messaging campaign manager.
An intuitive, single platform to streamline communication, automate key workflows, visual dashboards to capture customer insight, real-time reports, and more.

Additional Resources
8x8 Launches Proactive Outreach
8x8 is launching Proactive Outreach, an API-powered solution for alerting, notifying, and interacting with customers with SMS and WhatsApp. Learn more here.