Episode 3: Staying Relevant with Retail Consumers While Lowering Costs

On episode 3 of ‘Communications. Transformed.’, I discussed with my co-worker Randy Ksar, Social Media Manager at 8x8, two key areas where retailers continue to face challenges— creating an omnichannel experience with the use of communications technology and how to stay ahead of customer expectations. You can listen to the podcast below but first, let’s […]

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Should You Come Clean About Chatbots?

How Transparent Should You be About Chatbots? When offering customer assistance via a chatbot, do you let customers know they’re not talking to an agent? Or try to make it seem like they’re chatting with an agent? “Tell them right out of the gate. If you mask a chatbot as a human, I think I’m […]

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Episode 2: How using Augmented Reality Can Improve Customer and Employee Engagement

In the second episode of Communications. Transformed. I was lucky enough to make my 8x8 podcast debut. I interviewed a retail innovator from Bang & Olufsen, a leader in high-end consumer electronics, an 8x8 customer, and one of my favorite brands. Simon Silva, Global Retail & Customer Experience Manager at Bang & Olufsen, is responsible for building […]

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Time for Manufacturers to Retool their Communications

This post is part of a series focused on the manufacturing industry highlighting emerging trends affecting the employee and customer experience. The manufacturing industry is on a tear. Strong growth, almost euphoric sentiment and the highest productivity improvements of any industry indicate manufacturing has its mojo back.1 It’s such a great story, I just want […]

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8x8 Launches Enterprise-Grade Team Messaging Solution

Are you like the 91% of businesses that have two or more collaboration apps in use across your organization*? Has “collaboration” come to mean juggling multiple applications? What if you could provide your employees with one application for voice, video meetings and messaging? We at 8x8 have been hard at work building applications to help […]

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8x8 Proud to be the Only 7-Time Gartner Magic Quadrant Leader for UCaaS

8x8 is proud to once again be recognized as a Leader in the Magic Quadrant for Unified Communications as a Service, Worldwide. To be the only 7-time leader in the Gartner Magic Quadrant for UCaaS acknowledges our history of innovation, our long-term partnership with our customers, and the hard work and dedication of our employees […]

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Episode 1: The Challenges Facing Retailers in the New Communication Landscape

I am excited to announce the launch of our new podcast, ‘Communications. Transformed.’ The podcast is dedicated to the future of enterprise communications. Whether you’re looking for strategic counsel on moving your communications to the cloud, improving your customer experience from “I don’t know” to “I got this” or to simply learn from industry thought […]

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What Not to Miss at Gartner Symposium/ITxpo 2018

CIOs and senior IT executives know that digital transformation is a top priority in their business. It’s not a matter of if but when. The vision is there but taking the steps forward and overcoming all the technology, process and approval barriers is key to crossing the finish line (or some people might say the […]

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Why Pay as You Go Works for SMBs

8x8 Flex Hardware Rental and other pay as you go programs provide small businesses with a more flexible and economic alternative to buying, letting them stretch their hard-earned dollars further and spend it smarter.

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How Digitization is Driven by Your Communication System

New Changes and Digitization The world has changed. Millennials represent the largest portion of the workforce today at 35% and are going to be the majority of the workforce (50%+) in less than two years. And they grew up on technology. Their environment is a mobile first, digital world. Studies from the Case Foundation have […]

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