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One Platform.

Every Retail Conversation.

Unify store, HQ, support, and digital conversations, so teams move faster, customers stay loyal, and AI actually helps.

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Retail Runs on Conversations

Retail runs on conversations—between associates, service teams, leaders, and customers.

8x8 is the platform behind those conversations. We help multi-location retailers unify how their teams communicate, so decisions move faster, experiences stay consistent, and complexity doesn’t slow the business down.

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Start Where it Makes Sense

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See how 8x8 supports retail operations across stores, service teams, and headquarters—with real use cases designed for complex, multi-location environments.

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Get a short demo focused on real retail workflows—store to HQ to support—so you can see how unified conversations work in practice.

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Have a question or a specific challenge? Chat with someone who understands retail environments, legacy systems, and what actually breaks at scale.

When Retail Conversations Are Connected

8x8 brings voice, messaging, and digital channels together, so teams share context, communication moves faster across locations, and customers don’t feel the handoffs.

What that enables:

  • Faster communication and decision-making across teams and locations.
  • Less friction throughout the customer journey, from buying to support.
  • Lower operational overhead with fewer systems to manage.
  • AI that understands the full conversation, not just one moment.

Designed for complex retail environments with high volume, multiple locations, and always-on customer engagement.

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Companies Like Yours Do Amazing Things With Our Technology.

From unifying distributed teams to transforming customer service, see how businesses make the move to smarter communications—and what they achieve when everything is in sync.

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"We unified 450+ locations on one platform and cut response times by 40%"

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"Our teams went from siloed to seamless—without the learning curve we expected."

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"We needed reliability and compliance. 8x8 delivered both, plus tools our staff actually use."

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Recommended By Leading Industry Experts.

8x8 Gartner Magic Quadrant
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The Power of You™ Made Practical

Technology doesn’t run retail. People do.

The Power of You™ is about giving retail teams clarity instead of noise—so associates can serve confidently, support teams can resolve issues faster, and leaders can make better decisions with the full picture.

When conversations are connected:

  • Teams stop guessing
  • AI becomes an assistant, not a distraction
  • Work feels lighter—not heavier

That’s how technology should show up in retail.

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Resources

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Gartner client interactions highlight the product’s intuitiveness, simplicity and ease of use for both users and admins.

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8x8 stands out for its comprehensive unified communications and contact center capabilities delivered through a single platform.

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8x8 is recognized in the Forrester Wave™: Unified-Communications-As-A-Service Platforms, Q3 2025. See why 8x8 stands out in UCaaS solutions.

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One Platform. Every Retail Conversation.

When conversations are connected, your people move with clarity—and customers feel it.