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John Fomook

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John Fomook is Vice President of Corporate Marketing for 8x8. His previous experience includes executive marketing positions at Citrix, Aspect, Oracle and Packeteer. Fomook holds an MBA from Northwestern University Kellogg School of Management and a bachelor’s degree in economics from University of Chicago. Read More>

Articles by: John Fomook

8x8’s Brand Promise

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Updating a corporate brand identity or logo is serious business and requires thoughtfulness at multiple levels. After all, a logo is a small but critically important element of a company’s brand identity that communicates your brand promise. Some call it a visual shorthand or signature for the brand [...]

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8x8 Set to Take Center Stage at Enterprise Connect 2016

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8x8 is getting ready to take center stage as a Diamond Sponsor next month at Enterprise Connect, the premier event for enterprise communications and collaboration technology in North America, March 7-10 at the Gaylord Palms Convention Center in Orlando. Stop by booth #721 for a first-hand experience [...]

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CIO Straight Talk: When Wimpy Communications Systems Hold You Back

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Companies that want to expand in a big way are finding that one of the biggest threats to growth sometimes lurks in their closets and on phone lines. Enterprises are increasingly finding that their phone, videoconferencing, chat and customer contact systems can’t keep up with demand, are unsecured, [...]

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Office 365 + Skype4B: Ready to Sit at the Adult Table?

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By now, analysts and industry pundits have weighed in and had time to review Microsoft’s latest (albeit limited) deets on adding enterprise voice to Office 365 with Skype for Business (formerly Lync). It’s big industry validation, but is it really a big leap? Let’s take a moment to put things in per [...]

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Skype for Business: A Reality Check

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Microsoft’s recently released preview of Skype for Business (formerly Lync) has caused a new round of discussion and uncertainty in the industry, as noted in this InfoWorld article.  This is a common market phenomenon in tech every time a new offering is announced. But the distinctly good news [...]

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CXOs: Communications Analytics Will Amaze You

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CIOs and CEOs are starting to realize just how much their outdated communications systems can hold back their business. It’s not just about missing the latest new features or technology. It’s about hampering collaboration, mobility and even business insight. At the same time, a new genera [...]

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