Good review examples and lessons for decision makers

Since human beings have evolved as a species collectively, we rely on each other for pretty much everything. Society has developed over thousands of years to meet the needs of as many people as possible, and one of the most useful advancements in recent years is the internet. Consumers now have a platform to express their opinions online, which is driving change in the business world faster than ever before. Harnessing anonymous customer feedback can be a powerful tool for decision-makers, offering unfiltered insights into consumer experiences and preferences, thus enabling more informed business strategies. Read on to discover some good review examples and tips on how to get as many as possible as well as ideas to make the most out of the positive reviews you receive.

Why are reviews so important?

People use search engines and online reviews to conduct research about whether to buy a product or service. It's only logical that one or two reviews won't change anyone's mind, but when there's a pattern emerging over time, it can make or break your business. As the old saying goes, there's strength in numbers, and people tend to listen to each other collectively.

Social media makes writing reviews and sharing opinions about brands easier than ever. As such, managers are stepping up their game when it comes to customer service. This is important because it can have a big impact on your online reputation.

Good review examples

The following review samples give you an idea of how to do business in a way that inspires your customers to write great things about you online.

The customer is king

The first company review that calls out a specific employee by name is the holy grail of online reviews for businesses as it shows genuine engagement between the business and the customer. Consumers always appreciate the personal touch.

Honest and specific

Some people write one- or two-word reviews, which can be great. However, longer, more detailed reviews give potential customers a clear idea of your business and offer more opportunities to demonstrate that you can give them what they want.

All feedback is good feedback

Remember that negative reviews are opportunities to do better. Instead of getting frustrated and blaming the customer for their bad experience, look into how the situation could have been handled differently for a more favorable outcome. For best results, reach out to the reviewer, provide contact details, and offer to personally resolve the situation.

Customer review tips

Now that you've looked at some samples of company reviews by customers, it's time for some tips on how to get them:

  • Deliver an outstanding customer experience.
  • Act on the feedback you get from people in-person and online.
  • Use social media as a sounding board for complaints and praise to encourage people to express their dissatisfaction there.
  • Benefit from top alternatives to Testimonial or other rebust customer feedback tools that help collect new reviews, publish them on your website and boost sales.
  • Take the time to reply to customer reviews while using positive language and providing contact details for further communication.

Start getting better reviews today

Exceptional customer service is the biggest driving force behind every business that has tons of good reviews. Everyone makes mistakes and has bad days; it's how a business handles them that dictates how consumers perceive you.

If your contact center is outdated, your customer experience could be suffering. Upgrade to 8x8's complete cloud contact center solution today to start solving customer problems faster and earn better reviews.