At 8x8, 2 out of 3 new 8x8 clients were sourced by our partners.
Our reseller channel has grown by 225% in just 18 months. Here’s why:
Summarize this page with popular models
Summarize this page with popular models
At 8x8, 2 out of 3 new 8x8 clients were sourced by our partners.
Our reseller channel has grown by 225% in just 18 months. Here’s why:
8x8 Partner Program
The tools, support, and commercial structure to deliver the only integrated, global, AI-enhanced platform for voice, video, chat, contact center, and analytics. No channel conflict. No surprises. Just a programme designed around how you actually work.
8x8 partners describe our ‘partner first’ approach as an operational reality. Across multiple continents and business models, our partners consistently highlight one key differentiator: our people.
We offer the global reach and enterprise capability to support your business in over 55 countries, yet we remain dedicated to providing the high-touch, personalized experience you deserve.
As an 8x8 partner, you can benefit from a senior contact who actively joins your bids, connects with your customers, and ensures every commitment is fulfilled. We deliver the scale you need with the accountability our competitors simply cannot match.
8x8 Partners have access to a channel team that works alongside them — joining customer conversations, shaping proposals, and helping secure wins. And with a global phone and contact center from the only Microsoft Partner certified for both, you can offer your customers more and earn significantly more per deal.
Partners who sell UC and Contact Center together generate 2.3× more revenue per deal than those selling UC alone. 8x8's native convergence makes that conversation easy to have and credible to close.
Partners told us clearly: they get too much generic enablement from other vendors and not enough deal-level help. The 8x8 programme is built around what actually drives revenue — access to the right people, the right tools, and the right content at the right time.
Access to 8x8 channel specialists who can support opportunity qualification, deal registration, and customer-specific proposal development — based on your program tier.
Ready-to-use customer-facing materials including one-pagers, email templates, presentation decks, and objection-handling guides, all approved and on-brand.
Campaign-in-a-box resources covering email, social, and events — tailored by vertical and use case so you’re not starting from a blank page.
Up-to-date positioning guidance, credibility assets, and talking points — so you can answer any customer question with confidence.
Topic-specific, 5–10 minute training videos built for busy sales teams. No day-long modules — just the knowledge you need, when you need it.
Competitive commercial terms with SPIFFs and partner incentives — including experiential rewards that energize your whole sales team, not just the account manager.
Lead what’s next in CX, win bigger deals, and close faster with cutting-edge products, valuable business benefits, and exceptional customer experiences. Discover more about how 8x8 supports your business —with zero channel conflict and full pipeline protection.
Everything you need to know about the 8x8 Partner Programme, answered simply.
Customers are looking for alternatives—this is your chance to step in with 8x8.
We’re channel-first—no taking deals direct, full partner support, and a commitment to your success.
Customers are ready to move—make sure they move with you.
Discuss with an 8x8 expert
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