Future-ready organizations understand that the most significant business asset is their customer base. They also understand that superior customer experience and satisfaction will drive measurable value in the long run. To achieve this, they need an agile communications platform that boosts agent productivity and helps deliver a differentiated omnichannel customer experience while acknowledging ever-changing customer preferences.

The Value of a Carefully Curated Customer Experience Ecosystem

But as the saying goes, ‘one size does not fit all’ when it comes to customer experience. Yet no one provider can meet ALL requirements ALL of the time for ALL customers of ALL sizes and keep up with the technology revolution. So how does the 8x8 platform enable end-to-end solutions with partners to meet all the requirements for all of our customers? For 8x8 customers we provide:

1. Access to next-generation technology and new integration categories through a carefully curated, ecosystem-first platform

Problems can have multiple solutions. The same is true for the use of products within a category. There is a clear difference between instruments designed for precision such as a surgical scalpel and the wonderful and creative uses for a Swiss Army Knife. One does one thing extraordinarily well while the other might work in an emergency, but would not be recommended by experts in that field.

Is a “good enough” solution worth risking your organization’s customer experience? The 8x8 Technology Partner Ecosystem helps organizations find the right tools for the job because of specific functionality and category expertise that can help them deliver exceptional experiences for their users and customers.

2. Cohesive user experiences that feel just like native

A core benefit of truly integrated solutions is that they blend seamlessly into the core platform and can become virtually invisible to the end user because it “just works.” This helps organizations use artificial intelligence (AI) to enable intelligent and smooth data handoffs between systems that break down data barriers and enable organizations to surface data across a variety of apps and interfaces, while ensuring that conversational context is maintained at each interaction point.

This is crucial to customer experience and success, and key to this is recognizing the need for many tools to work together in a coordinated motion.

3. Tailored solutions using readily available technologies, eliminating the need for expensive custom development or excessive overhead costs

It’s not just the largest enterprises that have complex needs. Even midmarket organizations have complicated systems and tools in place, but they may lack the resources and budget to make incompatible solutions work together. Each of these businesses must evaluate the trade-offs between a collection of disparate tools and the compromises required with all-in-one providers.

In either situation, “good enough” is simply not good enough. The 8x8 Technology Partner Ecosystem helps minimize the do-it-yourself burdens by filtering through the options to determine the best by category that can empower organizations to assemble the right solution—without the custom development overhead to meet their unique needs.

8x8’s Technology Partner Ecosystem

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We’ve carefully curated a network of independent software vendors ( ISVs), valued-added resellers (VARs), and system integrators (SIs) to solve specific customer experience use cases with 8x8. These partners are hand selected by 8x8 to make sure we provide customers choice for making the best match possible without the expense of custom development. Integrations feel native in 8x8 solutions and enhance CX through cutting edge technologies with AI that can use persistent data and deliver a persistent experience.

This persistent experience brings everything into one area, for example, no need to go back and forth in an agent experience. Persistent data, not siloed from different stages of customer engagement, improves customer engagement by highlighting insights via AI and more.

Learn more about the 8x8 Technology Partner Ecosystem and join our upcoming webinar AI is here, but hiring, empowering, and keeping great agents is the only way to great CX on November 15, 2023 at 2:00 PM ET featuring 360insights and Awaken Intelligence.