Enterprise Unified Communications for Small Businesses
8x8 Small Business is a consumption-based commercial model for 8x8 direct Resell Partners. Designed for resellers who serve small businesses and want a way to provide an easy to use platform with commercials that fit their customers in the sub 100 segment.
8x8 Small Business provides a new and unique way to service the small end of the market. Where speed of execution and commercials that work are key requirements for this segment, 8x8 Small Business allows resellers to do just that. 8x8 Small Business sits alongside the standard 8x8 Work® licensing model and gives partners a credible way to offer customers the same great 8x8 Work® licenses but with the ability to pay for only what they need, no commitments.
When you become a partner to 8x8, you are provided both routes to market. Partners can hold both models in their portfolio, using standard 8x8 Work® licensing for established customers and the consumption model to win emerging clients.
Every partner has prospects who said no to a fixed contract — not to the product. 8x8 Small Business gives you a credible path to winning those customers and growing recurring revenue from day one.
Without a large upfront commitment, procurement cycles are shorter. Less negotiation, more signed contracts. 8x8 Small Business Partners consistently report faster time-to-close on consumption model deals.
Partner earnings scale with customer consumption. As a customer’s team grows, adds seasonal staff, or expands into new markets, your revenue grows with them — no re-contracting required.
Consumption model customers who outgrow flexible billing move naturally to standard 8x8 Work® licensing, 8x8 Contact Centre, and beyond — and you retain the relationship and earn throughout the customer journey.
You choose how to package business communications. 8x8 Small Business is a consumption based model but how you bill your customers is up to you.
With 8x8, you are not selling a lite or entry-level product. Every 8x8 Small Business customer gets full enterprise UC capabilities. The same technology that large organisations rely on, delivered through a flexible commercial arrangement.
Calls answered and routed professionally, 24/7 — no receptionist required.
Every call recorded and stored securely — for compliance, coaching, or QA.
Log in from any desk or device — your people work from anywhere.
Click to call from your CRM, with automatic call logging.
Real-time visibility across communications activity — spot issues before they grow.
The UK's PSTN and ISDN networks are being permanently switched off on 31 January 2027. Every analogue and ISDN connection will stop working. With only 31% of UK businesses already migrated to cloud communications, the majority of the market is yet to move.
8x8 Small Business removes the commercial friction from the conversation, so you can close faster and capture more of that migration demand before the window closes.
Projected global UCaaS market value by 2033
CAGR for the SME UCaaS segment — the fastest-growing category
Of SaaS companies now use consumption-based pricing — up from 52% in 2022
Sources: Fortune Business Insights, Mordor Intelligence, Maxio 2025
Everything you need to know about 8x8 Small Business, answered simply.
Ready to start selling 8x8 Small Business?
8x8 Small Business is available to partners joining as Resellers. Fill in the form and an 8x8 channel specialist will be in touch within one business day.
✓ Access to 8x8 Small Business self-serve portal from day one
✓ Dedicated onboarding, training, and demo environments
✓ Co-branded customer-facing collateral — approved and ready to use
✓ Revenue visibility and pipeline support through the partner portal
✓ Early access to platform updates and new capabilities
8x8 Small Business is available within the Reseller model.
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