Advanced two-way chatting on the world’s most popular app

Track deliveries, personalize content, and get instant customer feedback with our WhatsApp Business API.

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Tailor and automate your messaging processeslink to this section

Run an advanced, digital communications strategy that builds relationships and engages customers on their terms.

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Automate notifications

Create transactional messages and notifications to start conversations with our WhatsApp Business API.

Integrate with your CRM

Continue to use your existing CRM by integrating WhatsApp for Business.

Elevate discussions

Have better conversations by sharing rich content like images, videos, and documents on WhatsApp for Business.

Personalized & custom

Make recommendations, offer delivery updates, or ask for feedback.

Perfect for every company, from ecommerce to retail to banking

8x8’s WhatsApp Business API lets you offer customer support discussions, delivery and read notifications, secure alerts, warnings, and urgent communications on the world’s most popular chat app.

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Increase agent productivity through integrations to your existing CRM

Seamlessly engage no matter what chat app the customer is using. Integrations include Salesforce, Zendesk and Freshdesk. All of the customer interactions are logged in your system to ensure a single view of customer conversations. Watch a video to see how to integrate WhatsApp and Salesforce using 8x8.

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Enrich customer supportlink to this section

8x8’s Chat Apps API helps you reliably reach customers anywhere through 7 channels with just one API. Here's how to send a WhatsApp message via the 8x8 Connect Portal.

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Top features

Plugins

Utilize multiple support services like Zendesk or Salesforce through our plug and play integration.

Read Receipt API

Messages receive a blue tick, showing customers their message has been read.

Template management

Create customer WhatsApp templates through our Customer Portal.

Managed infrastructure

We manage your WhatsApp infrastructure so you’re always up-to-date.

Multichannel sender

Send messages from our customer portal, no integration needed.

Send rich template

Your template messages can now contain media too.

Security

Leverage WhatsApp end-to-end encryption and HTTPS support to keep your conversations secure.

It's easy to get started.

Quickly create an account and start connecting with your customers using SMS today.

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