How to Text Message Videos in Business Communications

A recent meme shows a cartoon image of a businessman with a phone up to his ear while he uses his laptop. The caption reads that the man should change his voicemail greeting to: "Please hang up and text me." This phone call-averse sentiment is prevalent today in personal and business communications. 

Text messaging has become a useful communications channel for many businesses. Organizations can benefit from interoffice texting, virtual office solutions that allow SMS integration, and other tools that enable quick connecting and information sharing. Often, customers prefer not to speak with someone live and are satisfied with a text-based chat session. Some also believe that phone calls are a productivity drain. For businesses looking to boost efficiency, texting takes less time than completing a call and may be the perfect solution for engaging customers and enabling effective collaboration. 

Whether as part of customer communication or employee collaboration, sometimes it may be helpful to add rich content to texts, including videos. Text message videos are fairly straightforward when sent from a device, such as a smartphone. Some unified communications solutions allow the integration of multimedia with SMS, but most feature strictly text-based messaging through virtual office solutions. Let's explore the world of text message videos, how they function, and whether or not they can be incorporated into modern unified communications solutions.

The Increasing Importance of Multi-Channel Communications

Customer experience drives today's businesses. The time has long past when customers relied solely on phone calls for inquiries and support in business relationships. Customers first and foremost want to find the information they need quickly. Self-service options are popular with many, although some customers and support situations require live calling. The trend towards embracing multiple communications channels was born out of technological advances that enable greater connectivity between brands and customers.

Similarly, most employees use varied communications tools in their daily life. Today, a worker is much more likely to text or message a coworker. Part of the reason for this preference is the availability of these tools, but, much like customers, there is a preference to convey information without the potential delay of a phone call. An employee can call a co-worker or customer, but if that party is unavailable, the task could remain incomplete.

In many cases, a text message conveys the necessary information quickly without having to leave a message that might need to be returned. In addition, texting allows sending files, such as photos and videos, combining the benefits of calling and emailing.

How to Simply Add Text Message Videos to Chats

When texting through an SMS-enabled device, such as a smartphone, inserting videos is simple. Depending on your operating system, though, the process can differ. The first step is to locate the video content that you want to share via text message. If the message is a video on your smartphone, you will find the file through the text messaging interface. In iOS, this is done using the camera icon within the iMessage app. Tapping this icon gives you a choice of using your smartphone's camera or attaching a file in your photo and video gallery. In Android, you will access "attach file" from the menu icon and attach the video.

In a business collaboration environment, video and other content may likely reside in a shared folder. If your organization uses Google Drive, iCloud, or another cloud-based storage solution, your organization can benefit from a virtual office system that integrates with cloud providers. 

Connecting Text Messaging with Unified Communications

Whether you are using videos, photos, or simply text in your messaging, finding a solution that fully integrates the communications channel is key. Having employees maintain and manage any form of business-related communications on a single device runs counter to the key benefits of unified communications. Virtual office solutions can solve for this.

8x8's Virtual Office solution integrates with Google products such as G Suite and Google Drive, allowing workers to not only access multiple communications channels but also to access crucial information, such as cloud-stored videos for messaging. With 8x8, teams can easily incorporate video into their messaging, be it through SMS or integration with collaboration tools like Slack.

Collaboration is key to the success of any business. Easily collaborate from anywhere on any device using the most integrated video and audio conferencing with HD quality and instant screen sharing. Call 1-866-879-8647 or fill out an online form to request a no-obligation quote from an 8x8 product specialist.

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