Reasons You Should Outsource Your Animation Projects

As animated movies and commercials become more and more popular, it can be fair to say that animation is here to stay. As a result, many businesses are turning to animated advertisements, especially online. These fun to watch ads have already proven that they can generate a higher viewer engagement than traditional adverts, which for many companies leads to an increase in sales and overall customer engagement.

Below, we'll delve deep in to why choosing animation when it comes to many aspects of your business can produce big results. And how outsourcing your animation can lead to even more savings and sales.

But, First Things First: What Is Animation?

This is a method of manipulating pictures to appear as moving images through a rapid succession of sequential images that minimally differ from each other.

Before computers, animations were achieved by drawing or painting images by hand on transparent celluloid sheets to be photographed and exhibited on film. In the computer era, most animations are made using computer-generated imagery (CGI). Computer animations can be classified into 3D animation and 2D computer animation.

Why Should You Outsource Animation and Printing?

Unless you are running a professional printing or animation services company, it is highly recommended that you outsource all your animation and printing jobs to seasoned service providers. This is because of the following reasons:

Cost of Production

Animation and printing projects can be expensive. This is because they are mainly labor-intensive processes. Even when animations and printing are done using the computer, they still remain expensive because of the high costs of the software programs used. This makes professional animation and printing very expensive endeavors when done purely in-house. To reduce production costs, businesses need to outsource their animation and printing projects.

A Pool of Creative and Talented Animators

If your business is a global one, then from time to time, you will need to develop differentiated adverts targeting customers from diverse cultures. You will need animators who are able to perform lip synchronization, popularly known as ‘lip sync’, in various languages. It is not possible to get and hire quality animators from different regions. For instance, by simply outsourcing animation, you can have your creative animated advertisements without breaking a sweat.

Also, due to specializing in animations or printing, professional printers and animators guarantee top-notch services.

Better Use of Resources

It’s not advisable to do what is not your core business. It’s not the better use of resources. For instance, if you run a health facility, focus your resource on giving the best health services the world can ever get. Then, if you need your brand materials printed or need an animated advert, outsource the tasks to professionals whose core business is printing and animation respectively.

Cutting Edge Technology

Like the way you invest in producing the best services or products in your line of business using cutting-edge technology so are animation and printing professionals. They understand better about their industry standards and best practices. The outsourced professionals know which technology or software is good for the job. This makes them the best team to perform the work as compared to your business.

Outsourcing animation and printing will, therefore, give you a competitive advantage over your competition who may decide to do their animation and printing projects in-house and yet they are not the experts.

Tools Needed for Animation Outsourcing

Animation and printing require both hardware and software. Examples of animation hardware and software include:

  • Computers
  • Digital Cameras
  • Scanners
  • Graphics Tablets
  • Sound Hardware
  • Image Manipulation Software
  • Animation Software
  • 3D Animation

Reputable animation and printing outsourcing service providers rely on 8x8’s Unified Communications and Contact Centerto deliver high-touch customer service. With 8x8’s Virtual Office, animation and printing outsourcing service providers are able to get customized implementation and professional services tailored to their specific requirements.


Your business has enough on its plate. Outsource what makes sense for your business, choose a world-class SaaS technology solution and focus on what's important: your clients. Call 1-866-879-8647 or fill out an online form to request a no-obligation quote from an 8x8 product specialist.

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