Articles in: CRM

Up Your Customer Service Game by Leveraging What You Have

One recent study published by Marketing Week revealed that 75% of companies acknowledge that customer experience (CX) is of increasing strategic importance.  Yet only 24% said that customer experience is fully embedded in their organization. If your company has not fully embedded a mature customer experience model, you are not alone.  In fact, just 13% […]

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What Do You Get When You Cross Your CRM System With Your Phone System?

No, it’s not a joke, and there is no punchline. But there is definitely a payoff for companies that combine several powerful cloud solutions for a synergistic effect, says Infonetics analyst Diane Myers. And with some cloud vendors combining forces to create solutions that automatically and instantly work together—such as cloud communications provider 8x8 and […]

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Turn Your Contact Center or Phone System into an Unfair Advantage

This May, 8x8 announced that it had achieved “Built For NetSuite” status. Virtual Contact Center was the first call center software to gain this validation, and Virtual Office was the first telephony service that achieved this recognition. This new integration adds some convenient features to our integration with NetSuite. For example, we’ve improved our secure […]

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Call Center Software and the Zen of Customer Relationship Maintenance

One of the most popular books of the 1970s, Zen and the Art of Motorcycle Maintenance, started with two men on a road trip and explored how mindset and experience affect the pursuit of quality—and concluded that an integrated approach to quality is essential. Well, what’s true for motorcycles is true for hosted call center […]

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Profits or Pits: 3 Ways Call Center Choices Make or Break CRM Investment

Done right, a CRM-Contact Center combo can boost sales by giving call center agents the fingertip-ready info they need to satisfy customers, cross-sell and up-sell products, and build customer loyalty.  A great contact center can also be used to turbocharge your Web presence and boost sales. Says Jen Fabrizio of DeVero of 8x8’s hosted solution, […]

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