Carlos Román

Carlos Román

Carlos Román has spent his entire career in both channel and services organizations, and is currently the Head of Global Partner Marketing for 8x8. Román had previously held executive leadership positions at Insight and Avnet, and also founded and operated two technology services start-ups in Silicon Valley. He holds Electrical Engineering degrees from NMSU and Stanford University.

Articles by: Carlos Román

“I’d Like to Order a Box of Cloud.”

Traditional channel partners have found decades of success providing their customers with product-based and on-premises solutions. However, with the advent of subscription-based cloud services and Software as a Service, channel partners are seeing customers change the way business solutions are consumed. Customers are moving away from build-it-yourself and manage-it-yourself solutions to address their business needs. […]

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Crossing the Financial Cloud Chasm

The Channel’s Financial Guide to Cloud Computing is a multi-part series discussing the financial impact of cloud computing within the channel. Topics include the economic impact of cloud computing, changing the portfolio and revenue models of products/services and designing sales compensation plans to change behavior. This is the second blog post in the series. What […]

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Cloud Computing Economics 101

The Channels’ Financial Guide to Cloud Computing is a multi-part series discussing the financial impact of cloud computing within the channel. Topics include the economic impact of cloud computing, changing the portfolio of products / services and designing sales compensation plans to change behavior. This is the first blog post in the series. If you […]

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Channel: Top 3 Considerations for Choosing a Cloud Provider

As an organization thriving in the channel, if you’re planning a business transformation to start selling cloud solutions, you should know this is no small feat and cannot be taken lightly. There are many layers to consider, not the least of which is to ensure that the cloud provider you select is fully committed to […]

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History Repeats Itself… Again

Traditionally, March is conference season – it’s been our industry’s own version of ‘March Madness.’ While it can often be a busy time of year, this year was unusually “eventful” with key industry conferences. The biggest UC (Unified Communications) shows both in March, were Enterprise Connect and Channel Partners Conference & Expo. I found it […]

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